We invest capital in early-stage consumer companies to help founders build their businesses.
We draw on our decades of consumer marketing experience to assist founders with everything from brand positioning and strategy to product design and packaging.
We leverage our relationships with consumer marketing experts and later-stage investment firms to help founders realize their visions.
Carla McDonald is the Founder and Managing Director of Dynabrand Ventures, a nationally recognized marketing strategist with more than 25 years of experience, and the architect of the LEADER framework for brand positioning. Before founding Dynabrand Ventures, Carla ran her own marketing firm for 15 years, advising companies ranging from startups to multi-billion-dollar Fortune 50 corporations, as well as venture capital and private equity firms; served as Chief Marketing Officer of a venture-backed company that she helped to rebrand, reposition, and sell; and ran the consumer marketing practices at two of the world’s largest public relations firms, where she served as the top marketing strategist for clients including Procter & Gamble, Unilever, and Intel. A dedicated advocate for entrepreneurs, Carla is Chair of the Board of Beam, a non-profit that supports women founders, and serves as a mentor at SKU, the country’s leading consumer packaged goods accelerator. She is also the recipient of several honors and awards, including the YWCA Leadership Award, the Austin Business Journal’s Woman of Influence Award, and the Girl Scouts of America’s Woman of Distinction Award.